2020 Apartmentalize
Event Items

June 17-19, 2020
Boston Convention & Exhibition Center (BCEC)
Boston

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Marketing & Promotional Items
Signage & Branding Items
Networking Items

Partnering with NAA

Put the prestige and connections of NAA to work for you. A partnership with NAA allows you to leverage the NAA brand to create powerful connections with our members and attendees.

If you are looking to become more active with NAA but don’t know where to start, it’s with becoming a Supporting Partner. This introductory partnership level allows you to experience the benefits of year-round recognition and exposure for your brand, while also allowing you to customize your partnership to best align with your company’s goals and objectives for the year.

As one of NAA’s Supporting Partners, you’ll be able to extend your brand, reach the right audience and amplify your message at Apartmentalize in 2020.

Total investment of becoming a Supporting Partner is $5,200. The investment amount of $2,700 goes towards the partnership rights fee (access to NAA sponsorships, NSC membership, advertising in units Magazine, etc.), and the remaining $2,500 goes towards a customized credit, which you can use towards purchasing any of the single item sponsorships below.

To become a 2020 Apartmentalize Event Sponsor, you must become an NAA Supporting Partner.  Partnership opportunities will be available starting in September 2019.

For questions or to start partnering with NAA, please contact Jasmin Robinson

In addition to the sponsorship benefits listed for each item, sponsors also receive:

  • General Sponsor Recognition – Conference Website, Pre-Event Promotional Materials and Signage
  • One (1) Complimentary Full Conference Registration Badge
  • Custom Digital Registration Banners with $50 Discount Code to Distribute to Customers

Marketing & Promotional Items

Conference Registration – Selected by Yardi

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Conference Registration

Inventory: 0 out of 1

Investment: $50,000

Every attendee must visit the registration lobby when they arrive to pick up their registration materials. By taking advantage of this exclusive opportunity your company name will stand out and leave a lasting impression on attendees and encourage them to visit your booth for additional product information.

Sponsorship Includes:

  • Sponsor onsite signage at the Registration Counters/Lobby, provided by NAA
  • Sponsor logo included on Attendee Registration website starting in November 2019 (or once logo is received by sponsor)
  • Sponsor banner ad included in attendee registration confirmation emails (Specs: 1170 pixels (w) x 90 pixels (h)). Please submit banner ad (high-res JPEG file) and URL to NAA by November 11, 2019.

Friday General Session – Selected by Apartments.com

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Friday General Session  

Inventory: 0 out of 1

Investment: $50,000

Don’t miss this opportunity to make a splash and sponsor the Friday General Session on Fri., June 19.  Speaker will be announced at a later date.

Sponsorship Includes: 

  • Sponsor onsite signage
  • Sponsor logo on opening presentation screen
  • Sponsor introduces speaker during General Session
  • Pre-show promotional recognition on conference materials
  • Ten (10) Photo Op with speaker (based on speaker availability)
  • Ten (10) Reserved VIP Seats located at the front of the General Session
  • Sponsor can greet attendees as they enter and exit the General Session

Thursday General Session – Selected by Maintenance Supply Headquarters

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Thursday General Session

Inventory: 0 out of 1

Investment: $40,000

Don’t miss this opportunity to make a splash and sponsor the Thursday General Session on Thurs., June 18.  Speaker will be announced at a later date.

Sponsorship Includes: 

  • Sponsor onsite signage
  • Sponsor logo on opening presentation screen
  • Sponsor introduces speaker during General Session
  • Pre-show promotional recognition on conference materials
  • Ten (10) Photo Op with speaker (based on speaker availability)
  • Ten (10) Reserved VIP Seats located at the front of the General Session
  • Sponsor can greet attendees as they enter and exit the General Session

NAA Today

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NAA Today

Qty: 1

Investment: $25,000

Be the sole sponsor for the conference show daily publication. Your company logo will appear on the Wed., June 17, Thurs., June 18 and Fri., June 19 issues that are distributed to conference attendees in the morning in the convention center. In addition, a broadcast email edition will go out to all attendees, consisting of both NAA member and non-members, each day with your company logo highlighting the news from Boston.

Sponsorship Includes:

  • Sponsor recognition on all three (3) issues
  • Sponsored front page banner ad (specs: 10”(w) x 1.9”(h)) on all three (3) issues
  • Sponsor can submit a horizontal half-page ad (specs: 10”(w) x 7”(h)) to be printed in all three (3) issues
  • Sponsor logo included on e-blast email of NAA Today versions sent to all attendees
  • Sponsor to submit artwork materials to NAA no later than May 1, 2020

Attendee Hotel Room Key Cards – Selected by Valet Living

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Attendee Hotel Room Key Cards

Inventory: 0 out of 1

Investment: $25,000

Introduce your company to more than 2,350 conference attendees right when they check into their hotel room. Attendees who booked through the NAA room block at the five (5) largest hotel room block hotels (Sheraton Boston, Renaissance Boston, Boston Park Plaza, Omni Parker House, Westin Boston Waterfront) will receive your branded key cards.

Sponsorship Includes: 

  • Sponsor logo/message printed on the front (only) of each hotel room key card
  • Sponsor to submit artwork materials to NAA no later than April 24, 2020

Attendee Hotel Room Drop – Selected by RentPath

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Attendee Hotel Room Drop

Inventory: 0 out of 2 (one (1) sponsor per day on Wed., June 17, Thurs., June 18)

Investment: $25,000

Want to deliver a message to attendees where they live, while in Boston?  The room drop opportunity will allow you to deliver one (1) amenity to more than 2,350 hotel rooms who booked through the NAA room block at the five (5) largest hotel room block hotels (Sheraton Boston, Renaissance Boston, Boston Park Plaza, Omni Parker House, Westin Boston Waterfront).  NAA does the work, you make the impression!

Sponsorship Includes: 

  • Sponsor amenity placed in hotel room of each conference attendee
  • The cost of the amenity is not included in the sponsor fee and is to be provided by the sponsor
  • Sponsor to submit proof of hotel item to NAA by May 22, 2020 for approval
  • Sponsor amenities to be shipped to the advance warehouse prior to the show

Wi-Fi – Selected by AT&T

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Wi-Fi

Qty: 0 out of 1

Investment: $20,000

Offer attendees complimentary Wi-Fi access while at the conference, providing them with the ultimate digital experience onsite and the ability to seamlessly use the conference app.

Sponsorship Includes:

  • Sponsor onsite signage in the conference area promoting Wi-Fi access, provided by NAA
  • Sponsor logo incorporated into Wi-Fi splash page
  • Sponsor can provide the name of the SSID Wi-Fi network and password for attendees to obtain access (maximum of 14 characters for network & minimum of 8 characters for password)
  • Sponsor to provide network and password to NAA by May 1, 2020

Convention Center Escalator Runner Panels – Selected by The Home Depot Pro & LeaseLock

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Convention Center Escalator Runner Panels 

Inventory: 0 out of 2

Investment: $15,000

Get your message out by promoting your company on two (2) sets of escalator runner panels located in the North Lobby at the Boston Convention & Exhibition Center.

Sponsorship Includes: 

  • Sponsor logo/message printed on ten (10) runner panels – Specs: 21”(w) x 109”(l)
  • Sponsor to submit artwork materials to NAA no later than May 8, 2020

Locations: 

  • Panels 1 – Selected by LeaseLock
  • Panels 2 – Selected by The Home Depot Pro

Convention Center Railing Banner

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Convention Center Railing Banner

Inventory: 4

Investment: $15,000

Get your message out by promoting your company on one (1) railing banner located on Level 2 at the Boston Convention & Exhibition Center.

Sponsorship Includes: 

  • Sponsor logo/message printed on one (1) railing banner – Specs: 20’(w) x 3’4”’(h)
  • Sponsor to submit artwork materials to NAA no later than May 8, 2020

Convention Center Hanging Banner – Selected by The Home Depot Pro & Maintenance Supply Headquarters

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Convention Center Hanging Banner  

Inventory: 0 out of 2

Investment: $15,000

Get your message out by promoting your company on one (1) hanging banner located on Level 0 at the Boston Convention & Exhibition Center near the Registration Area and General Session Entrance.

Sponsorship Includes: 

  • Sponsor logo/message printed on one (1) double-sided hanging banner – Specs: 20’(w) x 4’(h)
  • Sponsor to submit artwork materials to NAA no later than May 8, 2020

Exposition Stair Clings

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Exposition Stair Clings  

Inventory: 4

Investment: $15,000

Step up to this opportunity by placing your logo/message on a group of interior steps located in the Exposition from Level 1 to Level 0 (North Lobby to Exposition)

Locations

  • Expo Entrance from North Lobby – Set located on the right-hand side
    • 1 – Right Bottom – 21 Steps
    • 2 – Left Top – 19 Steps
  • Expo Entrance from North Lobby – Set located on the left-hand side
    • 3 – Right Bottom – 21 steps
    • 4 – Left Top – 19 Steps

Sponsorship Includes: 

  • Sponsor logo/message printed on one (1) group of stairs, total of 24 steps – Specs: 7’(w) x 6.5”(h)
  • Sponsor to submit artwork materials to NAA no later than April 24, 2020

Video Walls – SOLD OUT

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Video Walls

Inventory: 0 out of 8 (One selected by AT&T, CSC ServiceWorks, The Home Depot Pro, Maintenance Supply Headquarters, Mohawk Industries, Realpage, Valet Living & Yardi)

Investment: $12,500

This unique opportunity allows you to promote your company on a video wall located inside the Boston Convention & Exhibition Center (BCEC).  The video wall spans the BCEC’s North Lobby and creates a stunning way to deliver your high-impact messages to Apartmentalize attendees.

Sponsorship Includes: 

  • One (1) rotating six (6) minute slot per hour that allows up to 12 different 30-second (static or movie files) ads – No Audio
  • The video wall is a large digital surface with a high-resolution center screen to feature logos, detailed images and text, and two side-stick panels for complimentary bold, high-contrast motion graphics and videos.
    • Center Screen – 10mm high-definition LED video tiles
    • Two (2) Side Sticks Dimensions – 16mm low-definition LED video sticks 1920 x 1080 pixels 96 dpi – Total 180 second loop per video wall – four (4) 20 second sponsor loops, one (1) NAA loop and 80 second commercial advertising loop
  • Ad will be displayed during Apartmentalize conference times starting on Tues., June 16 through Fri., June 19
  • Sponsor to submit artwork materials to NAA no later than May 1, 2020

Conference Email

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Conference Email

Qty: 1

Investment: $10,000

Get exposure with your target audience by being featured in a series of conference emails.  Four (4) sets of emails (one version to registered attendees, one to prospect attendees) for a total of eight (8) emails that will feature your company logo and booth # on the top header of the emails.

Sponsorship Includes:

  • Sponsor logo and booth # included in email header

Shuttle Buses – SOLD OUT

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Shuttle Buses

Inventory: 0 out of 4 (one selected by Behr Paint, The Home Depot Pro, PPG Paints and TransUnion)

Investment: $10,000

For the convenience of the conference attendees, NAA will offer shuttle service between conference hotels and the convention center each day of the conference.  Attendees are sure to appreciate the convenience the shuttle service offers, thus positively associating the sponsor of the shuttles with the Apartmentalize conferences.

Sponsorship Includes: 

  • Sponsor onsite signage at the Shuttle Bus Stations
  • Sponsor logo printed on twenty (20) footprint path markers located at the Boston Convention & Exhibition Center Shuttle Stops
  • Sponsor logo/message printed on one (1) banner (right hand side) per bus (four (4) banners total) – Specs: 2’(w) x 39’(l)
  • Sponsor to submit artwork files to NAA no later than May 1, 2020

Guess How Many?

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Guess How Many?

Qty: 1

Investment: $10,000

Sponsor the “Guess How Many?” area where attendees will enter a guess on the number of items in four (4) large plastic containers setup in the North Lobby of the Boston Convention & Exhibition Center.  Each plastic container will be filled with branded items. Attendees can submit their guesses through an online system on Wed., June 17 and Thurs., June 18.  Winners will be announced on Fri., June 19.  Attendees will be able to swing back by the area on Fri., June 19 to take home the items.

Sponsorship Includes:

  • Sponsor onsite signage at the “Guess How Many?” area
  • Sponsor logo printed on reusable plastic color changing straws, lobster shaped stress balls, bottle opener and chapstick (Qty: TBD), provided by NAA

NAA Excellence Award Naming Rights Rights

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NAA Excellence Award Naming Right Sponsor

Inventory: 1

Investment: $10,000

Each June, the multifamily housing community turns their attention to Apartmentalize, the industry event that draws the largest attendance every year.  At Apartmentalize, NAA presents the Excellence Awards. Interest and anticipation build leading up to the award ceremony, when hundreds of participants learn who will receive the highest recognition in the industry. This year’s winners will be kept under wraps until the award(s) announcement during the reception. This exclusive sponsorship gives a company the opportunity to headline NAA’s awards ceremony that recognizes leaders in the industry. In 2020, NAA’s goal is to increase the prestige of this event to attract more participants and enhance the overall experience for attendees.

Sponsorship Includes:

  • Sponsor kicks off the event with an opportunity to speak at the beginning of the awards
  • Sponsor logo recognition on application, photo back drop, eblasts, program book and award website and social media announcements
  • Photo Op with winners
  • Ten (10) complimentary tickets to the awards ceremony

Hydration Station – Selected by Sherwin Williams

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Hydration Station 

Inventory: 0 out of 1

Investment: $7,500

Keep your current and potential customers hydrated during conference by sponsoring the hydration stations at Apartmentalize.  Each hydration station will be stocked with individual electrolyte drink mixes for attendees to grab and pour into their new branded color changing sports water bottle on Wed., June 17 and Thurs., June 18 (as supplies last) in the registration lobby and near the shuttle bus drop-off at the Boston Convention & Exhibition Center.

Sponsorship Includes:

  • Sponsor onsite signage at the Hydration Area
  • Sponsor logo printed on 2,000 color changing sports water bottles, provided by NAA

NAA Concierge Shirts & Information Counters – Selected by Yardi

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NAA Concierge Shirts & Information Counter

Inventory: 0 out of 1

Investment: $7,500

The Concierge Committee consists of up to 150+ volunteer members will act as concierges for NAA attendees and help them find their way throughout the conference.  The Concierge volunteers will be wearing special shirts featuring your logo to make them noticeable by attendees.  They will be present at attendee registration, networking events and will staff nine (9) different information counters located throughout the Boston Convention & Exhibition Center for the duration of the conference.

Sponsorship Includes:

  • Sponsor onsite signage on all nine (9) information counters
  • Sponsor logo and booth number printed in white on the back of Concierge Shirts (Qty: 155), provided by NAA

Convention Center Escalator Floor Clings

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Convention Center Escalator Floor Clings

Inventory: 2 out of 4

Investment: $5,000

Get your message out by promoting your company on one (1) floor cling located at the bottom of one (1) set of escalators on Level 1 at the Boston Convention & Exhibition Center.

Sponsorship Includes: 

  • Sponsor logo/message printed on one (1) escalator floor cling –Specs: 10’(w) x 4’(h)
  • Sponsor to submit artwork materials to NAA no later than May 8, 2020

Locations: 

  • Cling 1 – Selected by Maintenance Supply Headquarters
  • Cling 2 – Available
  • Cling 3 – Available
  • Cling 4 – Selected by CSC ServiceWorks

Exposition Path Markers

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Exposition Path Markers

Inventory: 2 out of 3

Investment: $5,000

Linear path markers will create a walkway for attendees to follow right to your booth from the entrance of the Exposition.  The path markers are ideal for sequential messaging.  As guests follow the path, your unique message unfolds.

Locations

  • Expo Entrance from General Session on Thurs., June 18 Only
  • Expo Entrance from North Lobby (right hand side) – Sold to PayLease
  • Expo Entrance from North Lobby (left hand side)

Sponsorship Includes: 

  • Sponsor logo/message printed on 30 sets of path markers – NAA will supply templates for sponsor to choose (circle, arrow or square) – 13”
  • Sponsor to submit artwork materials to NAA no later than May 8, 2020

Exposition Floor Cutouts

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Exposition Floor Cutouts

Inventory: 2 out of 3

Investment: $5,000

Get your message out by promoting your company on one (1) floor cutout located at one of the entrances into the Exposition.

Locations

  • Expo Entrance from General Session on Thurs., June 18 Only – Selected by CSC ServiceWorks
  • Expo Entrance from North Lobby (right hand side)
  • Expo Entrance from North Lobby (left hand side)

Sponsorship Includes: 

  • Sponsor logo/message printed on one (1) floor cutout –Specs: 10’ x 10’
  • Sponsor to submit artwork materials to NAA no later than May 8, 2020

Social Media Messaging – Selected by Valet Living

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Social Media Messaging

Qty: 0 out of 1

Investment: $5,000

During the conference, NAA will be posting on the organization’s social media channels promoting the conference.  Promote your participation and brand by being highlighted through these channels.

Sponsorship Includes:

  • Sponsor will provide messaging for the following: One (1) Facebook post, One (1) Instagram Post and One (1) Tweet leading up to the Conference and One (1) Facebook and One (1) Instagram post during the Conference – Currently NAA has over 28,000 Facebook likes, 4,335 Instagram followers and 21,000 Twitter followers (as of 8/15/2019)
  • Sponsor will submit messages to NAA by May 15, 2020
    • Facebook: Copy Text (up to 100 words), Headline (25 characters), Link Description (30 characters), One (1) Image (1,200 x 628 pixels – JPEG or PNG)
    • Instagram: Copy Text (up to 100 words) and Image (1080 x 1080 pixels or 628 x 1200 pixels – JPEG or PNG)
    • Tweet: Copy Text (280 characters), Image (1,200 x 628 pixel – JPEG or PNG, max file size: 5 MB)

NAA Excellence Award Category

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NAA Excellence Award Category

Inventory: 4 out of 5

Investment: $5,000

The NAA Excellence Awards honor leaders and companies whose efforts and initiatives have contributed in significant and lasting ways to the multifamily industry. Sponsors will have the opportunity to select from specific award categories including:

  • Affiliate Awards – Five (5) Awards Available
  • Community of the Year Awards – Four (4) Awards Available
  • National Supplier Council (NSC) Achievement Awards – Two (2) Awards Available
  • Diversity & Inclusion Award – One (1) Award Available
  • Innovation Awards – Two (2) Awards Available
    • One (1) selected by Dish

Sponsorship Includes:

  • Sponsor logo recognition on application, eblasts, program book and award website and social media announcements
  • Sponsor has the opportunity to announce the award category winner(s)
  • Five (5) complimentary tickets to the awards ceremony

Digital Screens

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Digital Screens 

Inventory: 7 out of 12 (Selected by Dish (2), PayLease, RealPage and Reliable Roofing)

Investment: $4,500

This unique opportunity allows you to promote your company on 31 digital screens located inside the Boston Convention & Exhibition Center (BCEC).  These screens give you access to conference attendees throughout the conference.

Sponsorship Includes: 

  • One (1) rotating four (4) minute slot per hour that allows up to 16 different 15-second (static or movie files) ads – No Audio
    • Specs: 1920×1080 at 72 pixels/inch composition
  • Ad will be displayed during Apartmentalize conference times starting on Tues., June 16 through Fri., June 19
  • Sponsor to submit artwork materials to NAA no later than May 1, 2020

TV-In Booth Interview

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TV-in Booth Interview

Inventory: 0 out of 5 (one selected by AppFolio, Dish, PayLease, RealPage & SmartRent)

Investment: $2,500

Apartmentalize TV will be seen far and wide during and after Boston.  Be a part of the coverage!  The TV crew will come to your booth and film up to a two (2) minute in-booth interview.  Your interview will be conducted by the TV producers, edited so it is TV ready and will then be posted on NAA’s YouTube page and given to you for future use.

Sponsorship Includes: 

  • One (1) two minute in-booth interview to be posted on NAA’s YouTube page and given to the sponsor
  • NAA team will coordinate interview details two weeks prior to event (week of May 28)

Networking Items

Virtual Reality Outdoor Experience – Selected by AT&T

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Virtual Reality Outdoor Experience  

Inventory: 0 out of 1

Investment: $15,000

Provide attendees with an amazing and immersive virtual reality experience while at the conference and provide a truly unique experience!  Attendees will be able to explore several virtual experiences (sports, creative and outdoors, etc.) during this two (2) to four (4) minute experience.  Two (2) VR booths will be setup in the North Lobby of the Boston Convention & Exhibition Center on Wed., June 17 through Fri., June 19.  Be front and center on what attendees will be talking about throughout the conference.

Sponsorship Includes: 

  • Sponsor onsite signage in the VR Outdoor Experience areas

Vintage Games

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Vintage Games

Inventory: 1

Investment: $15,000

Treat attendees to a fun and interactive vintage games setup during the entire conference in the North Lobby of the Boston Convention & Exhibition Center.  Attendees can enjoy some competition by interacting with four (4) arcade games.

Sponsorship Includes: 

  • Sponsor onsite signage at attendee vintage game area and on games
  • Sponsor logo printed on four (4) floor clings – Specs: 4’ Diameter placed in front of the games
  • Sponsor to provide artwork materials to NAA no later than May 8, 2020

Attendee Lounge

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Attendee Lounge

Inventory: 2 out of 4 (One selected by Contractors, Inc., Dish)

Investment: $7,500

There are plenty of opportunities for attendees to sit and meet with a colleague, have some down time to prepare for a meeting or plug-in and re-charge their electronic devices!  The attendee lounge will be setup during the entire conference on Level 2 of the Boston Convention & Exhibition Center.  Your company name will be visible as you give attendees an area to relax, network, etc.  Sponsor team is encouraged to network with attendees in their sponsored attendee lounge.  Each attendee lounge will include comfy furniture with outlets, four (4) branded pillows, coloring area for attendees to be creative and color/draw on the tops of tables and one (1) floor cling.

Sponsorship Includes: 

  • Sponsor onsite signage at attendee lounge area
  • Sponsor name printed on four (4) branded pillows, provided by NAA
  • Sponsor logo/message printed on one (1) floor cling – Specs: 48″(w) x 24″(h) placed in the lounge area
  • Sponsor to provide artwork materials to NAA no later than May 8, 2020

Conference Game Changer Session

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Conference Game Changer Session

Inventory: 5

Investment: $7,500

Don’t miss this opportunity to sponsor an inspiring, innovative and exciting paid Game Changer speaker at Apartmentalize.

Sponsor one of the conference Game Changers which will include an onsite sponsor activation setup outside of the session room for your company to engage with the attendees.  Activation will be created based off speakers session topic.  Treat attendees to a comfy seat during the session in your sponsored lounge.   The lounge area can accommodate up to twelve (12) people and will include four (4) sofas and eight (8) branded pillows.

Game Changer Sessions (one sponsor per session) – Speakers will be announced in Fall 2019

  • Thurs., June 18 from 8:30 a.m. – 9:30 a.m.
  • Thurs., June 18 from 1:15 p.m. – 2:15 p.m.
  • Thurs., June 18 from 2:30 p.m. – 3:30 p.m.
  • Fri., June 19 from 9 a.m. – 10 a.m.
  • Fri., June 19 from 12:30 p.m. – 1:30 p.m.

Sponsorship Includes: 

  • Sponsor onsite signage
  • Sponsor logo on opening presentation screen
  • Sponsor acknowledgement at the beginning of session
  • Sponsor name printed on eight (8) branded pillows in lounge area, provided by NAA
  • Onsite sponsor activation setup outside of the session room for attendee engagement based off speakers session topic (TBD)

Re-Charge Locker Stations

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Re-Charge Locker Stations

Inventory: 5

Investment: $7,500

Offer attendees a quick charge on a branded LockerPower unit located in the breakout session rooms and session hallways.

Sponsorship Includes:

  • Sponsor logo printed on two (2) LockerPower units
  • Sponsor image/video aired on sponsored units 19’ touchscreen
  • Sponsor to submit image/video materials to NAA no later than May 8, 2020

Conference Welcome Reception – Selected by Behr Paint

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Conference Welcome Reception

Inventory: 0 out of 1

Investment: $7,500

The Conference Welcome reception will take place on Wed., June 17 from 4:45 p.m. – 6:30 p.m.  All attendees are invited to attend to network with each other and jump start the conference.  Plenty of food and beverages will be available for all to enjoy.

Sponsorship Includes: 

  • Sponsor onsite signage at the Welcome Reception Area
  • Sponsor logo incorporated into an Ice Sculpture to be displayed in the Welcome Reception Area
  • Sponsor logo printed in one color on beverage cups (Qty: 5,000), provided by NAA

Boston City Tour

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Boston City Tour

Inventory: 2 out of 4

Investment: $3,500 – $5,000

Enjoy networking with attendees during a Boston City Tour of your choice. Up to twenty-five (25) tour participants will have an experience to participate in one (1) of the tours below – One (1) sponsor per tour:

  • Tour 1 – $3,500 – Harpoon Brewery Tour – Tues., June 16 from 4 p.m. – 6 p.m. (2 hour) – Selected by Behr Paint
    • See what’s brewing at Harpoon! Located in the heart of the Seaport District, Harpoon Brewery offers a full selection of Harpoon beers straight from the source along with delicious pretzels to pair with your pint. Guests are welcome to join a private tour, where your group will experience the Brewery’s diverse history and get a behind the scenes look at how the beer is brewed. At the conclusion of the tour, guests will make their way to the semi-private space to enjoy a beer flight and delicious soft pretzel!
  • Tour 2 –$3,500 – Trolley Tour – Tues., June 16 from 4 p.m. – 6 p.m. or Wed., June 17 from 10 a.m. – Noon (2 hours)
    • Your group will enjoy this city tour on an open-air trolley while learning about the rich history of Boston and the landmarks that complete the city’s landscape. Some landmarks along the way may include: New England Aquarium/Faneuil Hall Marketplace; Historic North End-Paul Revere House/USS Constitution/ Charlestown Navy Yard; Fleet Center/North Station; Old State House/Quincy Market Boston Common/Massachusetts State House/Boston Welcome Center; Cambridge/M.I.T/Harvard; Charles Street Meeting House/Antique Row; Back Bay/Copley Square/Newbury Street/Theatre District/Chinatown/ Boston Tea Party Ship & Museum.
  • Tour 3 – $5,000 – Freedom Trail – Tues., June 16 from 4 p.m. – 6 p.m. or Wed., June 17 from 10 a.m. – Noon (2 hours)
    • This tour will begin in the beautiful Boston Common. From here, your guide will lead your group on a walking tour back to colonial times, concluding at Faneuil Hall. Boston’s 2 ½ – mile walk through history follows the red brick road to the following historic sites: Boston Common, The Massachusetts State House, Park Street Church, Granary Burying Ground, King’s Chapel, Ben Franklin’s statue, Old South Meeting House, Old Corner Bookstore, Old State House, Boston Massacre Site, Paul Revere House and Old North Church. The tour will continue through the Quincy Market area to Boston’s famous Faneuil Hall, where statesmen, orators and the public have gathered for two centuries to discuss and debate the freedoms we all share. Your guests will stop here for some free time at Faneuil Hall Marketplace’s food hall and plethora of shops before returning back to the convention center.
  • Tour 4 – $5,000 – Seaport Culinary Tour – Tues., June 16 from 4 p.m. – 7 p.m. or Wed., June 17 from 9:30 a.m. – 12:30 p.m. (3 hours) – Selected by Dish
    • Your tour guide will greet you at under the brick arch adjacent to the Boston Harbor Hotel and you will walk along the waterfront and explore the Seaport District, stopping along the way to sample some of Boston’s freshest seafoods & chowders…and even a sweet treat! Some of the best seafood in America can be found in Boston – just think of lobster rolls, chowder (or chowda, if you’re from Boston), fish and chips, fresh oysters and clams casino, among others–all these foods originated in New England and have become a part of the American tradition.

Sponsorship Includes: 

  • Sponsor can invite up to twenty (25) tour participants, this does include your own company participants
  • Sponsor is responsible for inviting prospects to the tour; Sponsor will be able to request a sorted attendee list based off one (1) group of attendees by Primary Business and Job Title/Function. The list will contain the Attendees Name, Company, Title and Email Address.  The attendee list will be sorted and emailed over to the sponsor by April 24, 2020 along with the full tour details.

Upgrade Your Seat

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Upgrade Your Seat 

Inventory: 2 out of 3 (Thurs Selected by AT&T)

Investment: $3,500

Offer attendees an opportunity to watch and listen to the General Session Speaker on Wed., June 17, Thurs., June 18 or Fri., June 19 in a comfy reclining chair in the front of the session room.  Sponsor will receive twenty (20) “Upgrade Your Seat” tickets in your onsite sponsored packets for your team to distribute to clients throughout the conference (before your session begins) or at the doors of your sponsored session.

Sponsorship Includes: 

  • Onsite signage at Upgrade Your Seat area
  • NAA to provide twenty (20) tickets for sponsor to distribute to clients
  • Sponsor can provide branded apparel or giveaway to be placed on the twenty (20) recliners by NAA staff
  • Sponsor to submit an image or description of apparel/giveaway (for approval) to NAA no later than May 22, 2020
  • Sponsor apparel/giveaway to be shipped to NAA office and received by June 5, 2020

Signage & Branding 

Attendee Registration Badge Lanyards – Selected by Maintenance Supply Headquarters

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Attendee Registration Badge Lanyards 

Inventory: 0 out of 1

Investment: $25,000

A highly visible promotional opportunity for your company, each attendee will wear their registration badge lanyard throughout the conference and is certain to call attention to your company and draw additional buyers to your booth.

Sponsorship Includes:

  • Sponsor logo imprinted in full color on attendee name badge lanyards (exhibitors not included), approximately 6,500

Edible Selfie Cookies

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Edible Selfie Cookies

Inventory: 2

Investment: $20,000

Amaze attendees by sponsoring the Edible Selfie Cookie.  Attendees will take-away a free cookie with their own selfie printed on top of the cookie along with your sponsor logo.  The photo booth will be setup during set times on Thurs., June 18 through Fri., June 19 in a highly traffic area at the Boston Convention & Exhibition Center.

Times – One sponsor per date/time:

  • Thurs., June 18 – 12:30 p.m. – 3:30 p.m.
  • Fri., June 19 – 8:30 a.m. – 11:30 a.m.

Sponsorship Includes: 

  • Sponsor onsite signage at edible selfie cookie photo booth area
  • Sponsor logo printed on each attendees’ selfie cookie – Qty: 900, provided by NAA

Zen Den

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Zen Den

Inventory: 1

Investment: $20,000

The Zen Den will give full conference attendees an opportunity to chill out, relax and enjoy a chair massage, paraffin hand wax dip and/or visit the creative corner for attendees to color and relax with aromatherapy Play-Doh.  The Zen Den will be in a room located in the Boston Convention & Exhibition Center and open during conference hours on Thurs., June 18 from 1:15 p.m. – 5 p.m. and Fri., June 19 from 10 a.m. – 3 p.m.  The room will be filled with comfy seating, a water feature and sand and rock garden and more. Each day will feature a highlighted service for attendees to enjoy:

Thurs., June 18 – Chair Massages

Fri., June 19 – Paraffin Hand Wax Dip

Sponsorship Includes: 

  • Sponsor onsite signage at Zen Den Area
  • Sponsor logo printed in one color on branded takeaway items for attendees:
    • Branded Essential Oil Roller Bottles – Qty: 100, provided by NAA
    • Branded Gel Eye Pads – Qty: 100, provided by NAA

Boston Tea Party

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Boston Tea Party

Inventory: 1

Investment: $15,000

Provide an opportunity for up to 500 attendees to partake in a tea blending experience.  The Boston Tea Party will be setup in the North Lobby of the Boston Convention & Exhibition Center on Fri., June 19 from 8 a.m. – 3 p.m. A certified Tea Specialist will work with attendees on creating their own one (1) oz bag of custom blended tea using a variety of ingredient combinations that complement each other and will be provided with a list of potential combinations to help simplify the blending process.

Sponsorship Includes:

  • Onsite signage at the Boston Team Party area
  • Sponsor logo imprinted on 500 tea bags, provided by NAA

Livestream Lounge

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Livestream Lounge

Inventory: 1

Investment: $10,000

New to Apartmentalize, the Livestreaming Lounge will stream concurrent breakout sessions to a central area in the Boston Convention & Exhibition Center (BCEC) so that attendees can “channel surf” sessions while still networking with their peers.  Attendees will be able to relax in a comfy area, grab a pair of headsets and tune into different sessions to learn.

Sponsorship Includes: 

  • Sponsor onsite signage at Livestreaming Lounge

Quiet Zone – Selected by The Home Depot Pro & Mohawk Industries

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Quiet Zone

Inventory: 0 out of 2

Investment: $10,000

Offer attendees a dedicated quiet zone on Level 1 of the Boston Convention & Exhibition Center for attendees to catch up on work emails, take a private phone call or just sit down and relax.  The quiet zone will be filled with plenty of furniture and areas for attendees to plug in their devices.

Sponsorship Includes:

  • Sponsor onsite signage at sponsored Quiet Zone area

Locations:

  • Quiet Zone 1 – Selected by The Home Depot Pro
  • Quiet Zone 2 – Selected by Mohawk Industries

Wellness Labs

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Wellness Labs

Inventory: 2

Investment: $7,500

A dedicated space on Level 1 of the Boston Convention & Exhibition Center will give attendees an opportunity to recharge their bio-battery with five (5) of the best energy management strategies to help keep them running!  Attendees will take away energy building routines to incorporate into their unique schedules.  A hired executive wellness coach will hold five (5) 15-minute sessions on Thurs., June 18 and Fri., June 19 for attendees to participate in.  Here are a few examples of the sessions that will be offered: Brain Boot Camp Avoid Office Body, Five Must-Do Desk Stretches, Rocket-Fuel Foods On-the-Go, Two Minutes to Less Stress, Factors for Laser-Focus and more! The lab space can accommodate between 30-50 people per lab.

Sponsorship Includes: 

  • Sponsor onsite signage at the Wellness Labs Area on Thurs., June 18 or Fri., June 19, one sponsor per day
  • Sponsor logo imprinted in one color on takeaway cards (Qty: 250) for attendees with guidelines and pointers based off the wellness lab, provided by NAA

Golden Ticket

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Golden Ticket

Inventory: 12

Investment: $4,500

Your company can sponsor branded gift cards, koozie cups, six pack cooler tote or VIP Seating and Photo Ops with General Session Speakers to be distributed to conference attendees throughout the conference.  NAA Staff will hand out the items along with a golden ticket describing what the attendees won – a great branding opportunity for your company!  Sponsor one of these feel good items!

Sponsorship Opportunities (one sponsor per opportunity, two opportunities available per item)

  • Fifty (50) $25 Branded VISA Gift Cards
  • Fifty (50) $25 Branded Dunkin Donut Gift Cards
  • Fifty (50) Stainless Steel Koozie Cups
  • Thirty (30) Branded Sam Adams Six Pack Cooler Totes
  • Thirty (30) VIP Seats for Thursday General Session with VIP Photos with Speaker
  • Twenty (20) VIP Seats for Friday General Session with VIP Photos with Speaker

Sponsorship Includes:

  • Sponsor logo imprinted in one color on each item, provided by NAA

Roaming Registration Entertainment

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Roaming Registration Sponsor

Inventory: 2 out of 3 (one selected by Dish)

Investment: $4,500

Sponsor roaming entertainment in the registration area for attendees to interact with at the beginning of the conference.  A variety of entertainers from Silt Walkers, Illusionist, Magicians and a Mind reader will be available.

  • Tues., June 16 – 11 a.m. – 2 p.m.
  • Wed., June 17 – 9 a.m. – Noon and  12:15 p.m. – 3:15 p.m.

Sponsorship Includes:

  • Onsite signage in attendee registration area
  • Sponsor logo printed on entertainment costumes and/or props

Expo Eats – Selected by The Home Depot Pro

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Expo Eats

Inventory: 0 out of 1

Investment: $3,500

These four (4) highly visited locations are located in the Exposition and will be filled with beverages and lunch and during Exposition hours on Thurs., June 18 and Fri., June 19.

Sponsorship Includes: 

  • Sponsor onsite signage at all four (4) Expo Eats locations
  • Sponsor logo printed in one color on napkins (Qty: 5,000), provided by NAA

Beverage Break – Selected by Chadwell Supply

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Beverage Break

Inventory: 0 out of 1

Investment: $3,500

Offer attendees a beverage break that will be setup in the breakout session hallways on Wed., June 17, Noon – 1 p.m.

Sponsorship Includes: 

  • Onsite signage at the Beverage Break Area
  • Sponsor logo printed in one color on straws (Qty: 3,000) and cups (Qty: 3,000), provided by NAA

Coffee Breaks – Selected by Grainger

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Coffee Breaks

Inventory: 0 out of 1

Investment: $3,500

Offer attendees a little relief and a much-needed caffeine boost when you sponsor the well-attended coffee breaks.  NAA will set-up coffee stations in the breakout session hallways on Thurs., June 18, 8 a.m. – 9 a.m. and Fri., June 19, 8:30 a.m. – 9:30 a.m.

Sponsorship Includes: 

  • Onsite signage at the Coffee Break Area
  • Sponsor logo printed in one color on coffee cup sleeves (Qty: 5,200), provided by NAA

Exposition Aisle Signs – Sold out

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Exposition Aisle Signs

Inventory: 0 out of 4 (one selected by Behr Paint, ePremium Insurance, Mohawk Industries & Restoration Affiliates)

Investment: $3,500

Put your company at the center of the attention.  Exposition aisle signs hang above the aisles to help attendees navigate the busy exhibit floor.  Enjoy your company logo prominently displayed on the aisle signs.

Sponsorship Includes: 

  • Sponsor logo displayed on the bottom half of vertical hanging aisle signs. Each sponsor will receive five (5) aisles with two (2) signs per aisle (total of 10), spread out between the Exposition

Catchbox Throwable Mic – Selected by CORT

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Catchbox Throwable Mic

Qty: 0 out of 1

Investment: $2,500

Attendees will stay engaged throughout the conference through session participation using the catchbox mic that can be thrown around the room to help increase engagement.  These mic’s will be used in the Open Space Series and Express Education areas.

Sponsorship Includes:

  • Sponsor logo imprinted in one color on all four (4) sides of three (3) catchbox throwable mic

Color by the Numbers – Selected by Contractors, Inc.

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Color By Numbers

Inventory: 0 out of 1

Investment: $2,500

Have attendees create your sponsor logo or image by coloring in sections by “Color by the Numbers” located in the North Lobby of the Boston Convention & Exhibition Center.

Sponsorship Includes: 

  • Sponsor logo and image incorporated into the “Color by the Numbers”

How Do You Apartmentalize?

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How Do You Apartmentalize

Inventory: 1

Investment: $2,500

Attendees will be able to answer the question “How Do You Apartmentalize?” on a wall located in the North Lobby of the Boston Convention & Exhibition Center.

Sponsorship Includes: 

  • Sponsor logo incorporated into the “How Do You Apartmentalize?” wall

Luggage Check Area – Selected by Johnson Control

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Luggage Check Area

Inventory: 0 out of 1

Investment: $2,500

Attendees will be able to check their luggage (free of charge) onsite while they attend the conference before heading to the airport.  The luggage check area will be in the Registration Area and will be open on Wed., June 17 from 11 a.m. – 7 p.m., Thurs., June 18 from 7 a.m. – 7 p.m. and Fri., June 19 from 8 a.m. – 5 p.m.  Attendees will receive branded claim tickets with your sponsor logo printed on them.

Sponsorship Includes:

  • Sponsor onsite signage at Luggage Check Area
  • Sponsor logo imprinted in one color on luggage claim tickets provided by NAA

Create Your Own 

Create Your Own

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Create Your Own

Inventory: Unlimited

Cost: $10,000 each (plus the cost of the sponsorship item)

Do you have ideas that will enhance the attendee experience while matching your business objectives?  You can work directly with NAA staff to create a unique sponsorship opportunity.  Ideas will be evaluated on attendee value, logistics, space availability, and implementation timeframes.

Sponsorship Includes: 

  • Sponsor to submit CYO ideas to NAA no later than May 1, 2020